Project Description

Prototyping is a great way to engage with students in developing curriculum and refining promotion strategies. While working on a project to launch a new course about map reading, I needed a way to quickly gauge the level of interest for the topic and get feedback from potential students so the instructor could use those insights to design content that better aligned with their learning objectives. I used a flashlight with a red filter, a map, and a compass to create this illustration, placing it on a simple web page with a sign up form. The visual representation made it easier to grab attention and collect feedback from potential students, and we’re now using these insights to develop the course and refine our promotion strategy.